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Wave Goodbye to Your Student Discount
The best kept secret is going away.
Good morning, Nerders. It’s Thursday, August 22nd. In today’s newsletter, we cover:
Student Discounts — Apple, Spotify, and more brands look to cut down on student discount fraud
Celsius’ Ascension — ‘Right product at the right time’
Trouble at Boeing — The plane manufacturer is having more issues with its planes
TODAY’S STORY
This year, Netflix, Costco, and Spotify have significantly increased their efforts to reduce membership sharing and drive more profits.
The next target: student discounts.
Student discounts can save people a lot of money. For example, Apple’s education deals save people $100 on the 13-inch M3 MacBook Air and 20% off on AppleCare+.
Major brands like Apple, Verizon, and Amazon offer student discounts to build lifelong customer relationships.
But, for those who are out of school, it's time to pay up.
Businesses are turning to credentials-verification companies like SheerID to ensure the people using student discounts are students.
Last year, SheerID helped ~300 companies avoid $2 billion of student discount fraud.
DATA BYTES
Celsius’ market share of the $19Bn energy drink space has soared to ~11%; Wall Street now values the company at ~$9Bn
Celsius attributes much of its growth to positioning itself as the first “healthy” energy drink
OUR PICKS
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#SHORTS
More Plane Issues at Boeing
@boringbusinesskieran BREAKING: More Plane Issues at Boeing ✈️ // make sure to follow me to keep up with the latest business stories and trends #business #boeing
PREVIOUS STORIES
Inside HF0 with Parker Edwards — An interview with Parker Edwards, the Co-Founder & CEO of Proxy, regarding his HF0 residency.
The Power of Compounding in Your Career with Laura Thompson — Laura Thompson shares lessons from her career as a go-to-market and product marketing leader with 15 years of experience at places like Google.
Joining a startup early with Charley Ma — Charley Ma on his experience joining early-stage startups. He was the first business hire at Plaid and an early member of the Ramp team.
Devin Bhushan, Squint: Accelerating Human Potential with Augmented Reality — Devin Bhushan is the Founder and CEO of Squint, a mobile app that uses AI and AR to present contextual information at the right time and place.
Arman Jaffer on the SPC Founder Fellowship — An interview with Arman Jaffer, the Founder & CEO of Brisk Teaching, regarding his experience in the South Park Commons Founder Fellowship.
To read the web version of previous stories, click here
If you have any comments or feedback, just respond to this email.
Thanks for reading,
Kieran & Justin Ryan