Wave Goodbye to Your Student Discount

The best kept secret is going away.

Good morning, Nerders. It’s Thursday, August 22nd. In today’s newsletter, we cover:

  • Student Discounts — Apple, Spotify, and more brands look to cut down on student discount fraud

  • Celsius’ Ascension — ‘Right product at the right time’

  • Trouble at Boeing — The plane manufacturer is having more issues with its planes

TODAY’S STORY

This year, Netflix, Costco, and Spotify have significantly increased their efforts to reduce membership sharing and drive more profits.

The next target: student discounts.

Student discounts can save people a lot of money. For example, Apple’s education deals save people $100 on the 13-inch M3 MacBook Air and 20% off on AppleCare+.

Major brands like Apple, Verizon, and Amazon offer student discounts to build lifelong customer relationships.

But, for those who are out of school, it's time to pay up.

Businesses are turning to credentials-verification companies like SheerID to ensure the people using student discounts are students.

Last year, SheerID helped ~300 companies avoid $2 billion of student discount fraud.

DATA BYTES

  • Celsius’ market share of the $19Bn energy drink space has soared to ~11%; Wall Street now values the company at ~$9Bn

  • Celsius attributes much of its growth to positioning itself as the first “healthy” energy drink

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#SHORTS

More Plane Issues at Boeing

@boringbusinesskieran

BREAKING: More Plane Issues at Boeing ✈️ // make sure to follow me to keep up with the latest business stories and trends #business #boeing

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Thanks for reading,
Kieran & Justin Ryan