McDonald’s $5 Meal Deal

Good morning, Nerders. It’s Tuesday, July 30th. In today’s newsletter, we cover:

• The fast food value wars

• Amazon gains on the U.S. Postal Service in package delivery volume

• Tesla’s new strategy

TODAY’S STORY

McDonald’s $5 Meal Deal is sticking around a bit longer.

According to Bloomberg, 93% of McDonald’s locations have committed to selling the meal deal past the initial four-week window that started in June.

McDonald’s goal with the $5 Meal Deal was to get customers stung by inflation back into its restaurants. Early performance indicates it’s doing just that.

McDonald’s is not alone:

• Starbucks announced new $5 and $6 breakfast combos in June

• Burger King launched its $5 Your Way Meal just two weeks after reports of the McDonald’s deal

• Deal Taco introduced its Real Deal menu of 9 items priced under $2 in early July

The fast food value wars are heating up.

DATA BYTES

• Amazon Logistics was the only carrier among the top four to see volume games year-over-year

• The U.S. Postal Service is struggling financially, posting a $6.5 billion loss in the 2023 fiscal year and on track to lose $8 billion in fiscal 2024.

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#SHORTS

Tesla’s new strategy

Watch on: TikTok, YouTube, Instagram

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To read the web version of previous stories, click here

If you have any comments or feedback, just respond to this email.

Thanks for reading,
Kieran & Justin Ryan