Lamborghini’s Hybrid Models

How Lamborghini’s hybrid strategy helped shield them from volatility in the EV market.

Good morning, Nerders. It’s Tuesday, August 6th. In today’s newsletter, we cover:

  • Lamborghini’s winning strategy

  • Uber’s big opportunity to increase rider engagement

  • These startups are doing what Theranos promised

TODAY’S STORY

The electric vehicle (EV) market hasn’t quite taken off as fast in the U.S. as everyone expected.

As such, Lamborghini’s strategy to hedge the EV boom with hybrids helped them hit record results in the first half of the year, defying most of the automobile and luxury industry that struggled with declining sales and reported lackluster earnings.

Lamborghini’s hybrid models combine the best of both worlds:

  • The performance and tangible thrill of internal combustion engines

  • The reduced emissions provided by hybrid technology

Lamborghini delivered 5,558 cars in the first half of 2024, up 4%. By the end of the year, its lineup will be exclusively hybrid. The company doesn’t plan to launch its first fully electric model until 2028.

DATA BYTES

  • A high proportion of consumers who only use Uber 1-2x per month represents a huge opportunity for Uber to increase engagement

  • If all 1x consumers become 2x consumers, Uber will increase its annual gross bookings by more than $4Bn

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#SHORTS

These startups are doing what Theranos promised

@boringbusinesskieran

these startups are doing what theranos promised // Make sure to follow me to keep up with the latest business stories and trends #business... See more

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Thanks for reading,
Kieran & Justin Ryan